Email Tracking System: How to use iContact’s Email Tracking System
iContact’s email tracking system is the topic for today’s post.
You’ve set up your autoresponder email messages and now know what’s the difference between broadcast and follow up messages are.
Now, it’s important to learn how to track your emails.
That way you can see how your leads are responding- are they opening your mails? Are they taking the action you want them to- like click on a link?
(if not, you need to change your subject line and improve your copywriting!)
Read this article on effective email campaigns to learn more about how to do this.
I use iContact so that is the “email tracking system” that I will teach you about.
Step One – Login in to iContact.
Step Two – Click on the tab that says, “Track”. This is iContact’s email tracking system
Step Three – Choose what you would like to track. For example, if you want to track last message then click that button. Choose full or brief report.
Look at the “Message Statistics” box. There you can see how many opens, click throughs, bounces, unsubscribes, forwards, complaints (Yikes, I hope you don’t get any of those!!), and so forth.
Further down the page, you see a graph with open, bounces and neither. This graph is a pictorial representation of the “Message Statistics” box.
To track your autoresponders, click “View Autoresponder Results”. Then click on the autoresponder you want to track.
There you will see which of your mlm email leads have opened messages, if the messages bounced, and so on.
You can also track your broadcast messages.
This is done be clicking on “View Sent Messages”. Click on the pie chart icon of the message you want to view.
You will then see bounces, opens, and so forth.
Just so you a know, a good rate of opens is about 20% to 30%.
Well, that’s how easy it is to use iContact’s email tracking system.
Here’s more on using the I Contact Sotware program.
If your autoresponder is not iContact, it should also have an email tracking system.
They should also have tutorials for you on how to use it.
Which autoresponder has the best email tracking system in your opinion? Share with us in the comments section below.
Want to learn more about this email series? Then read the “MLM Email Lead” overview article.
List of Related Posts
Email System Autoresponder Software: A Comparison of Aweber, iContact, and GetResponse
MLM Optin Lead: What to do with your MLM Email Lead Once They Have Opted In
What’s the Difference Between broadcast and follow up emails?
