Archive

Archive for the ‘MLM Email Lead’ Category

Email Internet Marketing Strategy: Adding Custom PayPal Buttons to Your Emails

February 12th, 2010 Tania Williams View Comments

Here’s a cool email internet marketing strategy.

BUT be careful with this email internet marketing strategy. If you have not developed a relationship with your lead, they will probably quickly unsubscribe from your list.

Keeping in mind to use this “email internet marketing strategy” with caution, here it is.

Add a PayPal button to your emails you send to your MLM email lead.

• First, Login to your business PayPal account. If you don’t have one, get one.

• Then, click on the “merchant services” tab.

• Next, click on the “buy now” tab. You can choose “subscriptions” if you want people to pay you monthly.

• Fill in the “item name” box and, then (optional) fill in the “item id” box.

• Enter your price in the “price box”.

• Fill out all other information pertinent to your particular situation (s&h and tax).

• If you are adding custom PayPal buttons, go to the “Customize” box and choose which action you would like to take.

• You can add drop-down menus or even customize the appearance of the button.

• Then, click on Part 3 Customization.

There you will choose whether or not you need the address, and what url you want your customer to be automatically sent to after payment.

• You can send them to a url after they have cancelled payment as well.

• Next, copy the PayPal button code (control+c for PCs and command+c for Macs).

• Paste (control+v for PCs and command +v for Macs) onto the html page or source page of your thank you page in Kompozer.

You’ve now learned one Email Internet Marketing Strategy: Adding a PayPal Button to Your Emails.

To learn how to make your very own web page in Kompozer, join the “Savvy MLMers” Club and get your FREE CD- “7 Secrets To Putting Your MLM Online”

Related Posts

MLM Mailing Lists: What is a MLM Mailing List?
Effective  Email Copywriting: Five Key Components of Effective Email Copywriting
MLM Opt in Lead: What to do with Your MLM Opt in Lead Once They Have Opted in
What’s the Difference Between Broadcast and Follow Up Emails?
How to use iContact Autoresponder
Email System Autoresponder Software: A Comparison of AWeber and iContact
Email Internet Marketing Strategy: How to Redirect a Web Page and Why

Email Internet Marketing Strategy: How to Redirect a Web Page and Why

February 12th, 2010 Tania Williams View Comments

Here’s another cool email internet marketing strategy.

First, this post won’t make a lot of sense unless you read the first part of this two part series: Email Internet Marketing Strategy: Adding Custom PayPal Buttons to Your Emails

Did you read it? Good.

Now, I’ll teach you a new “email internet marketing strategy”: How to redirect a web page.

I can see you asking yourself, “Why would I want to redirect a web page?” and “How is this an email internet marketing strategy?”

Let me give you an example of how redirecting a web page is an “email internet marketing strategy”.

Suppose you’ve decided to offer your coaching services and you already have a list you’ve built a relationship with.

You can offer your coaching services in an email.

However, that ugly email link you created in your PayPal account (Don’t know what I’m talking about? You didn’t read this post on Email Internet Marketing Strategy: Adding Custom PayPal Buttons to Your Emails did you?) is just that…ugly.

It is also not very professional looking.

So in order to make it look professional we are going to make a redirect link using your current hosting service.

Go to your HostGator cpanel (This is my hosting service. Since it’s the one I know how to use, it’s the one I’m going to teach you).

Scroll down until you come to the Domain section. When you get there, click on the redirect icon.
First choose temporary. Then choose the domain. Grab your ugly domain and place it in the redirect to box.

Write a name in the box next to your domain. Call it the product or service you are promoting.

For example. www.southafricanrenegade.com/coaching.html. Then, click on ADD.
Now, make sure the new link you created works and goes to your PayPal button.

To do this. Go to your Autoresponder and choose a autoresponder list you want to promote this product or service to.

(If you use iContact and don’t know how to make an autoresponder, check out this post, How to use iContact Autoresponder.)

Add a new email to your selected autoresponder series. Making sure that you have created a relationship, wait at least 15 days before you send out a monetization email.

An example of an email might be:

Highlight the URL and click on the picture of the world with a link of chain. Then a window will pop up.

In the address box put your domain you highlighted earlier. This will make it live.

Then, copy the link and paste it in the your browser box. Your PayPal page from which your customer will buy from should open up.

In summary, 1) we generated the code in PayPal.

2)We grabbed the email link.

1) We went into our hostgator account.

1) We made a redirect to our PayPal Link. So that we can put the more professional looking link in the email.

1) We put the new link in our email.

You now have a more professional looking link and the good part is that these types of links have much higher conversion rates than those ugly ones.

You can use this same technique (redirecting a web page) for any of your ugly affiliate links, too.

Want to learn how to do this and other email marketing strategies step by step?

Then, join our“Savvy MLMers” Club and get your FREE CD

Related Posts

MLM Mailing Lists: What is a MLM Mailing List?

Effective  Email Copywriting: Five Key Components of Effective Email Copywriting


MLM Opt in Lead: What to do with Your MLM Opt in Lead Once They Have Opted in


What’s the Difference Between Broadcast and Follow Up Emails?


How to use iContact Autoresponder


Email System Autoresponder Software: A Comparison of AWeber and iContact


Email Internet Marketing Strategy: Adding Custom PayPal Buttons to Your Emails

Email Tracking System: How to use iContact’s Email Tracking System

February 4th, 2010 Tania Williams View Comments

iContact’s email tracking system is the topic for today’s post.

You’ve set up your autoresponder email messages and now know what’s the difference between broadcast and follow up messages are.

Now, it’s important to learn how to track your emails.

That way you can see how your leads are responding- are they opening your mails? Are they taking the action you want them to- like click on a link?

(if not, you need to change your subject line and improve your copywriting!)

Read this article on effective email campaigns to learn more about how to do this.

I use iContact so that is the “email tracking system” that I will teach you about.

Step One – Login in to iContact.

Step Two – Click on the tab that says, “Track”. This is iContact’s email tracking system

Step Three – Choose what you would like to track. For example, if you want to track last message then click that button. Choose full or brief report.

Look at the “Message Statistics” box. There you can see how many opens, click throughs, bounces, unsubscribes, forwards, complaints (Yikes, I hope you don’t get any of those!!), and so forth.

Further down the page, you see a graph with open, bounces and neither. This graph is a pictorial representation of the “Message Statistics” box.

To track your autoresponders, click “View Autoresponder Results”. Then click on the autoresponder you want to track.

There you will see which of your mlm email leads have opened messages, if the messages bounced, and so on.

You can also track your broadcast messages.

This is done be clicking on “View Sent Messages”. Click on the pie chart icon of the message you want to view.

You will then see bounces, opens, and so forth.

Just so you a know, a good rate of opens is about 20% to 30%.

Well, that’s how easy it is to use iContact’s email tracking system.

Here’s more on using the I Contact Sotware program.

If your autoresponder is not iContact, it should also have an email tracking system.

They should also have tutorials for you on how to use it.

Which autoresponder has the best email tracking system in your opinion? Share with us in the comments section below.

Want to learn more about this email series? Then read the “MLM Email Lead” overview article.

List of Related Posts

Effective Email Copywriting

Email System Autoresponder Software: A Comparison of Aweber, iContact, and GetResponse

MLM Mailing Lists

MLM Optin Lead: What to do with your MLM Email Lead Once They Have Opted In

What’s the Difference Between broadcast and follow up emails?

How to use iContact Autoresponder Software.

How to Use iContact Autoresponder

February 1st, 2010 Tania Williams View Comments

Here we will focus on exactly how to use iContact Autoresponder.

Why iContact? That’s simple, it’s the one I know how to use- it works for me and has excellent delivery.

If you’re unsure which autoresponder software to use, check out this article where I compare two leading autoresponder software systems.

Here’s the article >>> Email System Autoresponder Software: A Comparison of AWeber and iContact

1. Create an Account

The first step in learning how to use iContact Autoresponder is creating an account.

Go to iContact.com

Click the tab that says, “sign up for a free trial”.

The cool thing is you don’t even have to give a credit card for the free trial.

Next, fill out the form.

2. Create a List

The second step in learning how to use iContact Autorsesponder after you log in to your account is to create a list.

Click on the “My Contacts” tab.

Go to the box that says “My List” and click on “Create a List”.

Give your list a name and a description and make it value based.

For example: the list name could be “Dry Skin e course”; the description could be “mlm email leads that have opted in to my dry skin capture page”.

Next, check the “send notifications when contacts are added/removed” box. This is so you know when you get a new contact.

Decide whether or not to check or uncheck the welcome message box. You can use their welcome message or you can use the first message in an autoresponder attached to that list

Now, hit save.

3. Create an Autoresponder

Step three in learning how to use iContact Autoresponder is to create an autoresponder.

Click the Create tab.

In the “My Autoresponders” box, click “create an autoresponder”.

In the “Autoresponder Name” box, give your autoresponder series a name.

In the “Autoresponder Description” box describe your autoresponder.

Then, in the “Source List” drop down box choose the name of the list you want to use.

Underneath, you will see the “Autoresponder From Name” box. Put your name in the box.

Under the name box will be the “Autoresponder From Email Address” box. You should use an email that is associated with your domain name. (Read more about why using a matching domain name here is important!- link to article on domain names)

Now Click Save.

4. Create an Autoresponder Message

Step Four in how to use icontact autoresponder, is creating your first message.

Click on to the Create tab.

Go to the “My Autoresponders” box and choose “My Autoresponders”.

There you will see the list of your autoresponders you have created and the list attached to it.

Click the green plus sign next to the autoresponder list that you want to add a message to.

Fill in your subject. Put your body content into the add body html section.

Click “Copy” to put your html body into the plain text box.

Write the day number in the “Days from initial Subscription” box. If it is your first email, put zero. Then, have emails go out every three or four days.

Click Spam Check and send the email to yourself. If the email is ready to send to your MLM email lead, [link to flagship article]create save.

Add additional email messages and when your MLM email lead opts in, your MLM opt in email lead [link to article] will get your messages.

5. Enable Your Autoresponder

Step Five in how to use icontact autoresponder, is enabling your autoresponder.
Click the Send tab. Go to the “Enable My Autoresponders” box and click.

Look for the autoresponder you want to enable. In front if it is a “piece of paper” with a green circle on it.

Click that circle.

You now know how to use icontact autoresponder.

If you want to learn more about email campaigns, creating a list building mini site, copywriting, autoresponders and monetizing your emails, check out my “Savvy MLMers in Training” Course “Put Your MLM Biz Online”.

Related Blog Posts:
MLM Mailing Lists: What is a MLM Mailing List?
MLM Opt in Lead – What to do with Your MLM Email Lead Once They Have Opted In
What’s the difference between a broadcast and a follow up Email?
Email System Autoresponder Software: A Comparison of AWeber and iContact
Email Tracking System: How to use iContact’s Email Tracking System
Also check out the overview article “MLM Email Lead”

Email System Autoresponder Software: A Comparison of AWeber and iContact

January 19th, 2010 Tania Williams View Comments

In this post I will review email system autoresponder software.

You’ve learned that you need an MLM mailing list and an “email system autoresponder”. Now, you’ve got to choose a specific email autoresponder.
There are three features I’m going to compare.

•    Cost

•    Deliverability

•    Ease of Use
Cost Comparison of Email System Autoresponder Software (as of the writing of this post)

Aweber•    AWeber – $1 for the first month;

$19 per month for 0-500 subscribers,

$29 per month for 501-2500 subscribers;

$49 per month for 2501-5000 subscribers; and up.

•    iContact – Free trial for the first 15 days;

save 10% if you pay for the entire year, otherwise;

$9.95 per month for 250 contacts;

$14 per month for 500;

$19 for 1000; $29 for 2500; $47 for 5000; and up.

Conclusion: So it seems that looking at cost alone,  perhaps your best bet is i Contact.

Also,  iContact gives you the option of having only up to 250 contacts and spending less money until you need the extra contact plan.

Comparison of Deliverability of Email System Autoresponder Software

AweberAWeber - This email autoresponder doesn’t list deliverability rates, but this is what AWeber says on its website

At AWeber, we pride ourselves on getting your requested email delivered by:

•    Enforcing a zero tolerance anti-spam policy.

•    Authenticating all email campaigns using SPF and Domain Keys.

•    Establishing and nurturing relationships with major ISPs.

•    Automatically processing unsubscribes and undeliverable addresses.

•    Proactively seeking out and resolving potential delivery issues.

•    Providing content filter-checking tools to all users.

iContact states on its website that it has a 98-99% deliverability rate.

Conclusion: So in terms of deliverability, it’s hard to say-

but it would seem they are both pretty much in the same category (i.e. good!)

What about the Ease of Use of each Email System Autoresponder Software?

Aweber•    AWeber – This system has a series of tutorials, articles, and a live getting started video website.

If you are the type of person, who tries to put something together without reading the instructions, you’ll need to use their tutorials.

I used to use Aweber, but I didn’t find it intuitive to use. I needed detailed instructions to use it.

•    If you want to use both plain text and html, then you have to copy and paste your message into AWeber twice.

Once for html and once for plain text.

•    AWeber does let you know if your messages are spammy,but I haven’t figured out how to tell what they consider the problem to be.

•    In adding to its autoresponders, you have a setting that asks you to enter  how many days from the last message.

E.g enter “3 days” after last email. (In iContact, you have to enter how many days from original opt in, each time you add a new email to the autoresponder.

This can lead to mistakes as you have to check each time what the previous email’s “delivery day” was, and then add the additional days onto that.

E.g last email was sent out on day 17, next email sent out on day 20 etc.)

•    iContact – This email autoresponder has a very clean cut layout. On it’s home page after you log in it has a section called iContact Assist.

There they lead you in detail through the various features.

•    Another thing I really like about iContact is how easy it is to convert you html text to plain text. All you have to do is click the button “Copy Text”.

•    iContact also has a check spam feature. When you check it, it tells you want the problems with your message are.

•     iContact also allows you to import your previous mlm email lead list without making your subscriber re opt in.

This is especially helpful if you collect leads through an affiliate system such as Magnetic Sponsoring.

•    When you add to an iContact autoresponder, you choose how many days the new message is sent after your mlm email lead has opted in.

Conclusion: To me iContact appears to be easier to use. It seems more intuitive.

It helps you make sure your messages aren’t too spammy.

In iContact it is easy to have both html and plain text messages without a lot of extra work.

Which email system autoresponder software do I use?

I use iContact. It has all the features that I want and did not confuse me with the advanced stuff it can do, but wasn’t yet ready for, when I started.

It is user friendly, has an excellent deliverability rate, does not require a double opt-in, and it is used by none other than Mike Dillard and his company Magnetic Sponsoring.

I have to add though, that AWeber has MUCH more flexibility in terms of opt in forms (you can design your own submit buttons, customize the forms more and track opt ins better, as well as split test different variations of the forms from within AWeber.

AWeber  also allows pop ups, (forms that pop up on a website while you are reading, to entice you to opt in) and other features like this- that can raise your opt in rate considerably.

They also have a cool feature that allows you to hook your blog up to your autoresponder list and send out a “weekly digest” of your previous week’s blog entries- sort of in a newsletter format.

Your readers are automatically kept updated, yet they are not bombarded every time you add a post, because you can set it to a weekly interval.

Even though I started with I contact and it was so EASY to learn, I now regret that decision and would recommend everyone to get going with AWeber right from the start.

(Aweber also integrates with WordPress Wishlist Member Plugin- a cool tool if you’re needing software to manage your membership site. I- contact does not (at the time of this post).

Which of the two  is your favorite email autoresponder and why? Tell us in the comment section below.
Ready to purchase one of the email autoresponders reviewed in this blog? Click on the picture of the email autoresponder you want to use.
Related Blog Posts

MLM Mailing Lists: What is a MLM Mailing List?

Effective  Email Copywriting: Five Key Components of Effective Email Copywriting

MLM Opt in Lead: What to do with Your MLM Opt in Lead Once They Have Opted in

What’s the Difference Between Broadcast and Follow Up Emails?

How to use iContact Autoresponder

Our full length training course takes you through all aspects of Email marketing

(as well as much much more about setting up your complete system online)

What’s the Difference Between Broadcast and Follow Up Emails?

January 16th, 2010 Tania Williams View Comments

What’s the difference between broadcast and follow up emails?

First lets take a look at what a broadcast and a follow up email are.

Follow Up Emails are a series of emails you place in your email autoresponder.

If you offer a free-ebook, then your opt ins can get onto your opt in list by receiving the free ebook and giving you their contact details in return.

Other ideas for giving away free advice (in order to get opt ins)- are video courses, newsletters, and ezines.

So if someone opts in to your list, they will get the first FOLLOW UP email, then the second, and so on.

These follow up emails are “evergreen”- meaning that no matter when the lead opts in, the follow up emails they receive are relevant.

If, for example, an MLM email lead opts in to your list in September, and you created the email follow up campaign in July, the lead who opted in in September will still get the first email that you created in July.

Of course, the emails go out in the order that you set them.

You should set the first email to go out the same day as when your MLM email lead opts in.

You will probably want to send them an email for each day for 3 to 5 days and then pace them between 3 and 4 days apart.

Conceivably, MLM opt in leads can receive emails you wrote two years ago and put into your autoresponder.

Of course, you will want to freshen up your autoresponder series from time to time.

You want to make sure you have something unique and useful in your emails.

Don’t just sell, sell, sell…. That’s a good way to get MLM email leads to unsubscribe from your list.

Broadcast Emails are emails you send to your list once.

For these types of emails, your MLM email lead is already on your list, and you’ve probably already established a relationship.

This is similar to how you use your personal email. You have something to say, you write your email, and you press send. (It is usually time sensitive.)

ONLY the people on your list – at the time of sending the email, will receive it.

A “broadcast email” can be a news alert. For example: the skin care company that you are distributor for is having a one day sale.

You don’t put this type of email in your email autoresponder because it may not be true when your list gets it.

Other times you would use broadcast emails are when you are inviting people to a webinar or teleseminar.

Personal special events are also appropriate for broadcast emails. For example, you may get married. That’s something you can share so that your list can get to know you better.

Let’s Summarize - Follow up emails are series of emails you program into your autoresponder to be used over and over again.

You’ll want these to be “evergreen”. In other words, do not refer to specific days, dates, holidays, etc.

Broadcast emails are emails that are sent one time and can refer to specific days, dates, holidays, and special occasions.

Now you know the difference between broadcast and follow up emails.

Want to learn more about this email series? Then read the “MLM Email Lead” overview article.

List of Similar Posts

Effective Email Copywriting

Email System Autoresponder Software: A Comparison of Aweber and  iContact

MLM Mailing Lists

MLM Optin Lead: What to do with your MLM Email Lead Once They Have Opted In

How to use iContact Autoresponder

Join our “Savvy MLMers” Club and recieve the “7 Secrets to Putting Your MLM Biz Online. Join by clicking the image below.

Effective Email Copywriting: Five Key Tips to Effective Email Copywriting

January 15th, 2010 Tania Williams View Comments

Now, we will talk about “effective email copywriting”.

Effective is the most important part of the concept of effective email copywriting.

You can write a million emails, but if no one opens them and reads them they are pointless.

David Garfinkel (none other than the author of The Renegade Network Marketer, Ann Sieg’s,

copywriting coach) teaches that there are Five Key Components of Effective Email

Copywriting:

Five Key Components of Effective Email Copywriting:

1.    A Compelling Subject Line – If you’re like me, unless it is someone I know or admire, the subject of the emails have to be very

interesting in order to get me to open them up.

2.   A Compelling Opening – This is what keeps the MLM email lead reading your email.

3.   Personalized Conversational Tone – The most effect email copywriting seems like you are just talking to an old friend.It’s not academic, abstract or technical.

It makes your read feel as if he/she are the only person you are talking to, even though, they know you are sending this email to everyone on your list.

Don’t forget to use people’s names often.

4.    Focus, Clarity, and Conciseness – Once you have your conversation down, edit your email.

You want to get your point across quickly while still being entertaining and informative.

5.   It Asks for Action – You tell your mlm email lead what to do next.

Don’t assume they know what to do.

Their idea might be to delete the email.

Ask them to go to your website, comment on your blog, or buy something from you.

I can hear you saying, “but Tania, what do I write about?”.

We’ll tackle that question now.

Watch the video below to find out what to write!

Ideas to write about in an Effective Email:

•    Think of 3 or more questions that people ask you about your niche that you can answer.

Use those questions and answers in a series of email messages.

•    Ask your MLM email Leads for questions and then answer around three each in new emails.

•    Use Results of people who take action. After people have bought a product or service from you, ask for their results and use them in a subsequent email.

(FYI, make sure you follow the FTC requirements on testimonials.)

•    One of my favorites is to discuss books and movies about your topic.

If you are an affiliate of Amazon, you could put you affiliate link in the email.

That way if someone clicks on the book link and buys it from Amazon, you get a little commission.

•    A really easy one is to go to Ezinearticles.com or my blog and copy articles from there to put in you email.

Don’t forget to put the author’s name and resource box and DON’T change anything in the article.

•    Bob “The Teacher” Jenkins uses this next suggestion. Every few months I will get an email from him asking me to take a survey

(SurveyMonkey is great for this and it’s free!).

He asks me to rate the areas in my business I’d like to see him teach about.

Usually he has a combination of multiple choice and open ended questions.

•    A final suggestion is to talk about the questions you had when you first started learning about your niche. Using your personal stories is always a great technique when doing effective email copywriting.

Use your imagination, and don’t forget that if you have your own blog to use it.

You can copy enough of your blog as a teaser to your article and then send your MLM email lead to your blog post.

Have fun writing those emails.

If you have other suggestions about what to write about in emails, share with us all in the comment section below.

Go HERE for the overview article on this MLM Email Lead series.

Related Blog Posts:
MLM Mailing Lists: What is a MLM Mailing List?

MLM Opt in Lead – What to do with Your MLM Email Lead Once They Have Opted In

What’s the difference between a broadcast and a follow up Email?

Email System Autoresponder Software: A Comparison of AWeber and iContact

How to use iContact Autoresponder

Our full length training course

MLM Opt in Lead: What to do with your MLM Email Lead once they have opted in

January 9th, 2010 Tania Williams View Comments

MLM Opt In Lead

You’ve now got a MLM opt in lead.

Now you’re wondering what to do with it.

When I got my first “MLM opt in lead”, I was so excited.

Then, I quickly became panicked.

I kept asking myself, “What do I do with an MLM opt in lead once I get it?”

Well, if you’ve gotten their phone number (and don’t panic if you didn’t), you can place a phone call and thank them for visiting your website and asking if there is anything you can do to help them.

Your opt in email lead will probably be shocked to hear from a real live person and not a recording.

Don’t let the phone scare you, but that’s a discussion for another day.

The #1 Mistake Made by Most MLM’ers

Using your emails to sell, sell, and sell some more.

Personally, I have opted out of some very famous internet marketing guru’s lists because the perception I was getting was all I was good for was to sell, sell, and sell some more to.

If you’re not well-known, it will probably be easier for your “opt in email lead” to unsubscribe.

What should you do with your opt in email lead?

1) Tell, Don’t Sell
You should provide valuable content that solves some type of problem your MLM email lead has.

For example if you’re niche is in skin care, you can tell your opt in email lead to go to your blog post on how to cure dry skin.

You will want to tell them things like “drink lots of water” and other tips to keep their skin from being dry.

Instead of your blog post, you could offer to send them a free report, sign up for a
webinar, answer a survey, get them to call you or email you, and much more.

Let your imagination go!

2 Lead Them Down the Yellow Brick Road

When writing your email, the first important words your mlm opt in lead will see is the header or title.

If the title/subject line doesn’t sound intriguing, they aren’t going to read the rest of your email.

In fact they probably won’t even open it.

The next important part is the first paragraph.

You want to make your opt in email lead interested enough to read the second paragraph.

The second paragraph should lead them to the third and so on until you have hooked them into taking an action….like click a link.

This article gives a thorough overview of how to get an MLM Email Lead.

If you want to learn more about what to do with your MLM mailing list, click on the picture and check out my

Put Your MLM Biz Online training course.

The Email Section of the Course Covers:

  • Creating Effective Email Campaigns
  • Strategy for Marketing to Your Lists
  • Walk through of an Autoresponder Set Up
  • Make Money With Your Emails
  • Add Consultation Request Form to Thank You Page
  • Add Paypal Button to Thank You Page
  • Affiliate Marketing on Thank You pages Example 1 (MLM Product Customer)
  • Affiliate Marketing on Thank You pages Example 2 (MLM Business Builder)
  • Add Paypal button to Emails and Create a Redirect
  • How To Become an I contact Affiliate and earn as you use the tool!
  • Create an MLM Distributor list

Example: MLM Reps Lead Capture Pages and Autoresponder Emails

  • Doing Auto Responder Swaps and Using Templates to look Professional
  • How to Create an Online Newsletter Archive for your Readers and Feed Your Emails through RSS Channels To Your Blog

Related Blog Posts

MLM Mailing Lists: What is a MLM Mailing List?

Effective  Email Copywriting: Five Key Components of Effective Email Copywriting

MLM Opt in Lead: What to do with Your MLM Opt in Lead Once They Have Opted in

What’s the Difference Between Broadcast and Follow Up Emails?

Email System Autoresponder Software: A Comparison of  AWeber and iContact

How to use iContact Autoresponder

MLM Mailing Lists: What is an MLM Mailing List?

January 9th, 2010 Tania Williams View Comments

You’ve been hearing, “The money is in the [MLM mailing] list”. Now you’re wondering what are MLM mailing lists and why I

need them? I know that when I started learning about internet marketing that I heard that phrase often.

In this blog post, I’m going to tell you:

•    What an “MLM mailing list” is

•    What the different types of lists are

•    The importance of changing an MLM email lead from a “lead” list to a “buyer or distributor” list

•    Suggested types of products to offer to your MLM email lead.

So what are MLM Mailing Lists?

They are a list of people who have opted in (given their contact details on a form) to get more information from you.

You may have your own lead capture page or you may get your leads from an affiliate program- by looking inside your  back office.

For example, I have my own product lead capture pages and I also promote my affiliate link for Renegade Professional. (One of the affiliate program’s I have joined) .

When someone opts in for more information they will be placed in a lead list in my Renegade Professional back office.

The Four Types of MLM Mailing Lists.

1.    Product List  – This is a list of your current product customer base.

2.    Network Marketing  – This list consists of people who are looking for a Network Marketing Opportunity.

3.    Home Based Business  – These are people who are looking for a business to work from home.

4.    Prospective  Business Builders – These are people who are researching and wanting to learn more about YOUR MLM as a business opportunity. These are the HOTTEST leads!!

Moving your MLM email lead from a Lead list to a buyer or distributor list

With good traffic strategies and opt in rates, you’ll quickly generate a fast growing MLM Mailing List.

Then, once they’re inside your “sales funnel” you can pick up the phone and talk to them. Chances are they’ll  either buy a product from you or  become a distributor or both!

The next step is to move them from the Lead list (inside your autoresponder software program) to your “buyers” or “distributor” list.

At this point you are probably thinking, “Why do I need to do that?”

Well the answer is simple.

Your new customers/distributors may get annoyed at receiving emails that no longer pertain to them.

After all, the purpose of your MLM email lead list was to get them to buy your product or become a distributor.

It’s time to start marketing to their new need.

For example, your new customer has bought a product from a skin care line your company offers.

You no longer have to offer them that product.

You may want to introduce them to other products, keep them up to date on any special promotions, and so on.

There is an exception to this move.

If you have a new distributor, they may want to stay on your MLM lead list so that they can learn the types of emails you send to your leads.

Types of Products to Offer your MLM email leads

Most leads will not buy your product or join your company.

That does not mean that you can’t profit from them. (Statistics quote as high as an average 95% leads say “no” to your MLM product/Service)

For example, you could email your network marketing list some good content about marketing MLMs online.

Every sixth or tenth email you may bring up a problem they may have and tell them of a product that could solve it.

Imagine your MLM email lead – looking for training on how to put their MLM business online in a step by step manner.

You discuss the importance of doing so and you state that you have done just that by using a certain product.

Next you tell them to check it out and you give them your affiliate link.

(Affiliate marketing like this is also a cool way to earn up front cash BEFORE your lead even joins your MLM opportunity or buys your MLM product)

Share with everyone what you do with your MLM mailing lists in the comment section below.

This article gives a comprehensive overview of  how to get an MLM Email lead.

List of Related Blog Posts
MLM Opt in Lead: What to do with Your MLM Optin Lead Once They Have Opted in

Effective Email Coypwriting: Five Key Components of Effective Email Copywriting

What’s the Difference Between Broadcast and Follow Up Emails?

Email System Autoresponder Software: A Comparison of AWeber and iContact

How to use iContact Autoresponder